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CAPA TV | September 22, 2018

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APEX Update – Understanding That The Passenger Experience Starts From That First Search Onwards

CAPA
  • On July 11, 2018

Airline Passenger Experience Association (APEX) CEO Joe Leader says “the most important thing as we move to a new generation of airline passenger experience is recognising that your relationship starts from that first search forward, and it’s about end-to-end passenger experience”. He says it is important to recognise partners and “the intelligence layer” behind artificial intelligence to “genuinely know your passenger”.

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