Jetstar Asia Maintains Conservative Approach Towards Growth
In this comprehensive interview, Jetstar Asia CEO Barathan Pasupathi discusses the airline’s strategy of focusing on profitability rather than growth. Jetstar Asia has been losing market share to Scoot (see related analysis report) but has no plans to resume capacity expansion. While it continues to add undeserved niche destinations and grow interline/codeshare traffic, Jetstar Asia’s overall ASKs have been declining the last three years and the fleet has not grown in five years. “We are not chasing market. We are performing in the markets we fly,” Mr Pasupathi says.