Air Malta plans feet renewal and product improvements with A320neo
Air Malta chairman Charles Mangion discusses the airline’s new A320neo fleet, recent improvements to its business class product and network expansion. Air Malta took its first A320neo in 2018, plans to take another two aircraft by the end of August and transition to an all A320neo fleet within the next few years. The A320neo enables Air Malta to streamline and improve efficiency by focusing on one configuration while improving its product, particularly inflight connectivity as its A320neos are being outfitted with wi-fi. Air Malta also recently introduced a significantly improved business class product that helps differentiate the airline from LCCs, which have been expanding rapidly in Malta. To effectively compete for price sensitive leisure passengers Air Malta is is now following a hybrid model and focusing on ancillaries. Air Malta has slowed down network expansion after launching 21 new routes in 2018 but is aiming to bolster frequencies to existing destinations and is experimenting this year with new services to Cairo, Tbilisi and Warsaw.