Travel Distribution & Airline Marketing and IT trends
The passenger is going Mobile & Social: What does it mean for aviation and travel businesses? How to avoid getting ‘lost in transition’ when moving from one IT architecture to another. Growing pains – how to successfully integrate new businesses and units into a Group environment. Direct distribution vs intermediaries. Where is the momentum? How are the travel industry and GDSs reacting to IATA’s New Distribution Capability? How are the GDS’s responding to airline needs for greater flexibility? Can the online travel agencies take a greater share of the corporate travel market?