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CAPA TV | September 23, 2020

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Eurowings Update: Europe’s Fastest Growing LCC And Its Digital Development

CAPA
  • On May 27, 2018

Eurowings CCO Oliver Wagner discusses the Eurowings development journey and how it is delivered tremendous growth within the Lufthansa group over recent years. He notes that this has delivered some complexities to the airline’s operations, but that the business is working to standardise its activities and looking at innovative ways to develop, such as recent marketing campaigns asking passengers to vote where it should fly. He says airlines are no longer facing competition directly from other airlines but also technology companies and he highlights why Eurowings has chosen to launch its own digital business.

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