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CAPA TV | September 18, 2020

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Cebu Pacific CEO Advisor Update

CAPA
  • On October 27, 2014

Cebu Pacific has endured a tumultuous period in its home market, but maintained its focus and reported its highest ever quarterly profit in 2Q2014. The carrier (which was recently awarded the LCC of the Year at the 2014 CAPA Asia Pacific Aviation Awards for Excellence) has improved its domestic market share by acquiring a competitor, forged an alliance with another LCC group and launched a long-haul operation which strategically improves its long-term position by opening up new markets.

 

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